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Unilever
UNIOPS Branding

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Unilever's new UNIOPS design

Unilever rebranded it's UNIOPS function to Procurement Finance.

 

Unilever wanted a dynamic brand that encompassed the three strong core values. We built a 'power up' motif that was then used as a driving force in the function, aswell as the 3 core values and 3 employee types - 'Value-catcher', 'Powerhouse' and 'Futurist'.

They where so happy with the concept, it was then used across all finance functions with minor changes.

Brand core values and visual interpretation

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Fuse produced:
  • Powerful tone & brand Identity

  • Teaser campaign - digital social media - Whatsapp/Yammer/Unilever Sharepoint

  • Energetic town hall brand landing video presentation

Procurement Finance Brand landing video

Procurement Finance Brand landing video

Play Video
Digital teasers
Digital templates - PPT, Teams etc